Publications

Marketing News

Marketing News Magazine is published by American Marketing Association and has a readership of more than 50,000. I contribute a bi-monthly column on careers and personal branding – here are the latest!

Underemployed? 3 Steps to Get Unstuck – December 30, 2011

Careers, Cheers and Channels – October 30, 2011

The Currency of Thank You – August 30, 2011

Sleepless in Cyberspace: Managing Communication in a 24/7 World – May 24, 2011

A New Job is No Excuse to Ease Up On Networking – February 28, 2011

Your Old-School Questions. My New-School Answers. – November 30, 2010

Where Do You See Yourself in Five Years? – November 15, 2010

Networking Know-How – September 30, 2010

Job Seekers: Do Your Homework – July 30, 2010

Define Your Personal Brand – May 30, 2010

Smart Social Networking Promotes Brand “You” – March 30, 2010

Marketing Power

MarketingPower.com is the flagship site for the American Marketing Association. My monthly career column reaches 15,000 readers monthly by email and is available online for members only.

Marketing News

Social Media Magazine is a new publication for marketers and explores social media strategies, tactics and best practices. I contribute a monthly column on personal branding and social networking.

Issue 1: The Brand is You

Issue 2: What Jay-Z Can Teach Us About Personal Branding

Issue 3: Authenticity: 360 Degrees of You

Issue 4: Personal Branding in a Corporate World

Issue 5: When Personal and Professional Worlds Collide Online

Issue 6: Personal Brands, Boundaries, and Bias

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